Top 10 FREE Platforms to Learn Digital Marketing in 2024
What if I tell you that you do not need to spend money to learn digital marketing?
There are many companies, marketers, and learning platforms where you can learn in-depth Digital Marketing for FREE.
For example, you can learn digital marketing for free at Google’s Digital Garage, Hubspot, edX, Neil Patel, etc.. Moreover, Many YouTubers offer free and high-quality digital marketing courses.
We understand that it is tough to find good platforms that offer free Digital marketing courses. That’s why our team did in-depth research to find the best platforms where you can learn Online Marketing without spending a penny.
Let us explore how you can learn digital marketing for free and set yourself up for success!
Why Digital Marketing and How?
Some of you might think digital marketing is only about putting out advertisements and that’s it. But is it so?
Let me clarify, it is not. Digital marketing is the procedure of advertising and promoting products or services using online channels such as websites, social media, email, search engines, and mobile applications.
Why is digital marketing important then?
Digital marketing is critical for any organization or business that is looking to reach and engage with its target audience, raise brand awareness and reputation, and produce more leads and sales.
You need diverse strategies for digital marketing, from search engine optimization (SEO) and social media marketing to email campaigns and content creation. This field is constantly evolving, always having something new to learn and master.
Read more: How To Start Digital Marketing?
Steps you can follow to learn Digital Marketing for free:
Explore Free Online Courses:
This is for those who have zero clue about digital marketing. Here you can learn everything about digital marketing from scratch and earn certification and skills to add to your resume.
This will help you to get one step ahead in learning about digital marketing to turn you into a beginner-level digital marketer.
Stay Updated with the Latest Blogs
This is for those who want to get the latest updates about digital marketing. If you are already a beginner or professional marketer and you need to learn more about the latest updates in digital marketing, this is for you!
Join Online Communities:
Online communities (like Reddit, Quora, Facebook Groups, etc) are for people who want to ask questions, keep updated, and engage with others to seek answers to their questions.
Watch Free Online YouTube Videos:
There are many free YouTube tutorials (like edureka, simplilearn, etc.), where you can learn digital marketing for free. But here, you will have to sacrifice your scope for certification and building your resume.
Read More: Traditional vs. Digital Marketing: Which Works Better Today?
Free Digital Marketing Courses Platforms
There are many online free courses where they offer you free courses to learn and earn certificates too based on your courses.
This helps you grow your resume and makes you a competitive candidate in your career. You can check out the following courses to get more in tune with free courses regarding Digital Marketing.
Hubspot Academy
Hubspot offers digital marketing courses with certification for free. It offers search engine optimization (SEO) courses, content marketing courses, social media marketing (SMM) courses, and many more. These courses provide practical insights regarding digital marketing.
Here. you can learn high-quality and up-to-date courses from experts from all around the world.
Most of the certifications you can earn for free are Inbound Marketing Certification, Content Marketing Certification, Email Marketing Certification, and Social Media Marketing Certification.
Google’s Digital Garage
Google’s Digital Garage offers comprehensive courses on digital marketing starting with “Fundamentals of Digital Marketing”, which is a 40-hour course that covers the basics of digital marketing including creating a website, preparing a marketing strategy, using SEO, SEM, and social media, measuring and optimizing your market goals, and more.
This course covers everything about digital marketing for free and also offers you free certification that will definitely improve your resume.
Coursera
Coursera offers free courses regarding digital marketing where you can learn from top universities and organizations all around the world. Here you can also earn certificates which you can use in your resume or to apply for any job or business.
You can look for free courses such as Digital Marketing Specialization from the University of Illinois, Marketing in a Digital World from the University of Illinois, and Introduction to Search Engine Optimization from the University of California, Davis.
Neil Patel
Neil Patel is a digital marketing mentor, whose aim is to break down complex digital marketing concepts into easy-to-understand articles in his blogs.
He also offers training courses on his website and many video guides on marketing strategies on his YouTube channel. You can use Neil Patel’s tools too to practice digital marketing yourself.
From Neil Patel, you can learn about up-to-date content and ideas to grow your traffic, leads, and sales, using strategies, such as SEO, content marketing, social media marketing, email marketing, and more.
Moz
Moz is one of the industry leader SEO tools that offers many free resources and tools for SEO, digital marketing, and online growth. If SEO intrigues you, Moz Blog is a must-follow. Moz offers valuable insights into search engine optimization and its latest trends.
Moz also gives you access to a large amount of information and guidance on how to optimize your website and improve your online visibility and ranking.
Some of the best resources that you can use from Moz are Moz Blog, Moz Academy, Moz Whiteboard Friday, and Moz SEO Learning Center.
Digital Marketing Institute
Digital Marketing Institute provides free micro lessons in content marketing, along with full courses that include videos, toolkits, study notes, and interactive learning.
This site is a treasure of information specifically about content marketing strategies.
Their content is designed to help you get started, develop strategies, define messages, plan, choose channels, create content, and manage content operations.
It is recommended to visit their website for the most up-to-date offerings and details.
Best YouTube Channels to Learn Digital Marketing
Edureka
Edureka offers a full course of Digital Marketing Tutorial, where you can learn about almost everything regarding Digital Marketing, starting from SEO, and SEM to SMM and email marketing.
Edureka’s video is rich in content, giving you a full breakdown of digital marketing. Watching his videos will definitely give you a good understanding of digital marketing if you learn about the video properly.
Simplilearn
Simplilearn also offers a similar full course video on Digital Marketing, where you can learn about everything regarding Digital Marketing how to specialize in digital marketing, and how to enrich your digital marketing expertise.
Simplilearn’s video also shows every sector and tool required for learning digital marketing. It shows how to use those tools efficiently and how to utilize each sector of Digital Marketing in a very sincere way.
To Stay Updated Use These Online Communities
Engaging with others who are also growing their digital marketing expertise can be pretty beneficial.
There are many communities where you can ask questions, share your mind, and get feedback on your thoughts, such as Quora, Reddit, LinkedIn Groups, Facebook Groups, etc.
Subreddits like r/marketing and r/digital_marketing are great pages to start your search for learning the newest and latest updates about digital marketing.
Here, you can also engage with other people, share your opinions, and ask for opinions from others regarding any questions that your mind comes upon.
Facebook Groups
There are numerous Facebook groups focused on digital marketing such as “Digital Marketing Tips”, “SEO & Digital Marketing” or “Social Media Marketing”, where online communities engage to read posts and ask questions to share their knowledge and resources.
Here you can engage with other communities to learn up-to-date ideas regarding digital marketing to keep up with the ongoing trends.
So, you get the best ideas from all around the world if you know how to bring that knowledge out.
So What is the Recap?
After this journey, I hope you realize how easy it is to learn Digital Marketing for free. Digital Marketing is right at your doorstep, you just have to find the keys to open the door.
With dedication and the right resources, you can develop valuable skills that can open doors to a huge number of opportunities. Remember, the key to your success is to embrace the journey.
To grow in this industry, you must set your goals, stay focused, and connect with others who share the same aim as you to learn more about digital marketing.
By following these steps you will not only gain insights and knowledge but also build a valuable skill set in digital marketing that sets you apart in this huge field.
So, what area of digital marketing appeals to you the most? Are you ready to take the first step to search for the key to your success?
Stop thinking and start doing.
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